Samsung Galaxy Touch Screen Installations

May 2013

Following on from impressive installations at the Valentino exhibition and ISE, you can now find the work of Framestore’s Labs team in hundreds of phone shops nationwide in the form of gigantic interactive installations for Samsung.

Working with Cheil, the team have created all the interactive content for the 65” and 46” touch screens that showcase the flagship Galaxy S4 alongside the rest of the Samsung fleet. Framestore provided the specifications for the computer hardware, and developed all the software and animations on a very tight schedule.

Their purpose is to let people to explore the S4 and discover its features in an immersive way, while drawing people in from across the shop floor.

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